CHROMATIC EXPRESSION IN CHOLISTANI NOMADIC CULTURAL: AN ANALYSIS THROUGH WESTERN ARTIST COLOR REFERENCES

Abstract

This research explores the chromatic expression embedded in Cholistani nomadic culture and examines how these traditional color practices can be analyzed, understood, and reinterpreted through references to Western artists. The study investigates the symbolic, environmental, and cultural meanings of colors used by Cholistani nomads in their textiles, attire, crafts, and daily life. By comparing these indigenous color choices with the chromatic strategies observed in selected Western artworks, the research highlights both parallels and contrasts in color theory, emotional impact, and visual communication. Through qualitative analysis, field observations, and visual comparison, the study aims to identify how Western chromatic principles can inform a refined color selection process while maintaining the authenticity of Cholistan’s cultural identity. The findings contribute to cross-cultural design knowledge, offering new insights for artists, designers, and researchers seeking to integrate traditional Pakistani color heritage with global artistic methodologies.