WAJEEHA ZAMIR; JAMROZ KHAN; FARHANA JABEEN; DR. BILAL KHAN. IMPACT OF SOCIAL MEDIA ON CONSUMER SATISFACTION BASED ON AIDA MODEL WITH MEDIATING EFFECTS OF BRAND AWARENESS IN RESTAURANT SECTOR PESHAWAR, PAKISTAN. Policy Research Journal, [S. l.], v. 3, n. 9, p. 680–691, 2025. Disponível em: https://policyrj.com/1/article/view/1054. Acesso em: 11 nov. 2026.